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5 Biggest Social Media Lessons of 2013

Posted by [email protected] on December 19, 2013 at 1:30 AM Comments comments (0)
by KATY FINNERAN for Bloomberg / Mashable

It was a big year for social media. Twitter made its successful debut on the stock market while Facebook recovered from its troubled IPO a year earlier. We also saw the launch of Vine, the rise of Snapchat and the acceptance of social media by the SEC, which said public companies could use these sites to disclose information. And that was just in the United States.

In China, which has the world's biggest population of Internet users, ecommerce giant Alibaba spent $586 million for a stake in Weibo, the country's top microblogging service and a rival to Tencent's popular WeChat instant messaging app. Meanwhile, in the Ukraine, mobile phone operators were expecting a boom in data traffic as protests against the country's president were organized over social networking sites, similar to the Arab Spring of 2011.

All of which is to say that if 2013 showed us one thing, its that there's a growing global business in accumulating friends and followers. Of course, similar to previous years, there were also social media gaffes and hacks mixed in, along with plenty of celebrity narcissism and, unfortunately, twerks. We still have a ways to go in understanding and applying social media to the business world, but there was no shortage of lessons to glean from 2013.

Would you like access to expert start up mentors and $50k cash? Shopify's 'Design-a-Business' comp 2013 could be for you.../!

Posted by [email protected] on December 12, 2013 at 10:55 PM Comments comments (0)

Shopify and Huffington Post have launched their 2013 'Build a Business' competition.

This year they're giving away over $500,000 in cash, prizes, and - most importantly - mentorship from a range of very cool people, including socail entreprenuer Tim Ferriss, IT entrepreneurs Raymond John and Mark Cuban, and a host of other serious talents. 

Check it out, and get involved! 

http://www.shopify.com/build-a-business

Silicon Valley, not Washington, needs to lead on privacy reform

Posted by [email protected] on December 11, 2013 at 2:05 AM Comments comments (0)
by John Shinal, Special for USA TODAY 12:48 a.m. EST December 11, 2013

SAN FRANCISCO — If the largest U.S. Internet companies want to win back the trust of consumers who care about online privacy, they should start not with appeals to Washington but with reform of their own data-collection technologies and practices.

 

That data has helped boost their sales yet made users vulnerable to secret surveillance. Surely an industry that invented everything from Internet search to the sponsored tweet can develop better ways to keep user data safe – if that's indeed one of its primary concerns.

 

Whether it is though remains an open question after public statements made this week failed to mention several key facts about why secret NSA surveillance is hurting their industry's reputation. First, it's not the government but the companies themselves, including Google, Microsoft, Yahoo, Facebook, Twitter, Apple, LinkedIn and AOL, that collect detailed information on their users. If these companies didn't compile it, slice and dice it for online advertisers and hold onto it for sale to online marketers, the spy agency would have far less data to snoop.

Full article - http://www.usatoday.com/story/tech/columnist/shinal/2013/12/11/nsa-tech-giants-privacy/3963003/ ;

Five essential steps to legally protecting your online business

Posted by [email protected] on December 1, 2013 at 10:05 PM Comments comments (0)

by www.startupsmart.com.au

Friday, 29 November 2013


 

Are you a start-up or just trying to get your existing business online? You just get started, you think it’s as easy as finding a website developer but he asks you a million questions you have not even thought of. Where to start?


Five top tips from SmartCompany.com.au:

1. Write a business plan

2. Have a contract with your website developer

3. Know your legal website requirements

4. Manage your content

5. Marketing

 

 


If you have a clear plan for your website business in advance, it helps you to manage each phase, the costs and ensure you protect yourself and your business. You don’t want to end up in a legal battle for costs with your developer after a contract misunderstanding for payment; or customers trying to sue you for your advertiser’s products; or get fined for a non-compliant website. Plan ahead and it will all be easier, quicker and you will find there are less problems down the road if you manage it well from the beginning.


For the full article see www.smartcompany.com.au:

http://m.startupsmart.com.au/leadership/legal-matters/five-essential-steps-to-legally-protecting-your-online-business/2013112911271.html?utm_source=StartupSmart&utm_campaign=9bc4993c62-SuS_Daily_2_12_2013&utm_medium=email&utm_term=0_354a773c4a-9bc4993c62-152976346 ;

How to put an end to the lawyers' picnic...

Posted by [email protected] on November 18, 2013 at 10:50 PM Comments comments (0)

By Rob Hulls, for theage.com.au 

November 19, 2013


The law, and the system that is structured around it, are designed to protect the interests of ordinary people. Yet the model currently on offer has become bloated - the essential protections of the original design overshadowed by convention and complexity.


What's more, the expense associated with this system means that, in the civil arena at least, the majority of the population feel shut out from its redress - sandwiched between eligibility for publicly funded assistance and a capacity to meet the often considerable costs of private legal representation.


This reality persists, in part, because of an assumption that private legal practice is untouchable - a fixed point around which government and others should facilitate change. Accordingly, the profession calls on government to increase public funding, while governments call on the profession to increase the provision of pro bono (free) services - a dichotomy which simply perpetuates the model that, where lawyers do charge, they can do so like a wounded bull.


Well said Rob...

See full article - http://www.theage.com.au/comment/how-to-put-an-end-to-the-lawyers-picnic-20131118-2xr1e.html ;

Australia's role is as a disruptive economy, Rupert Murdoch tells Lowy Institute | The Australian

Posted by [email protected] on November 2, 2013 at 11:20 PM Comments comments (0)

BRAD NORINGTON -  THE AUSTRALIAN, NOVEMBER 01, 2013 12:00AM


RUPERT Murdoch says Australia must become "the world's disruptive economy" if it wants to prosper as a global leader this century.


And with the pace of innovation increasing dramatically, the News Corp executive chairman says he believes Australia is well positioned to excel. Mr Murdoch, whose company publishes The Australian, made the remarks in a speech to the Lowy Institute at Sydney Town Hall.


Besides the importance of strong democratic institutions and a diverse immigration program, he urged the nation to focus its energy on the revolutionary disruption wrought worldwide by new technology. "I guess some would say that I have been a disruptive influence at times," he said. "I will take that as a compliment, even if it wasn't intended that way.


Perhaps the most revolutionary disruption in the past decade, Mr Murdoch said, had been the stunning growth in mobile communications, which he welcomed as a "shot of adrenalin" for a company such as News Corp.


"Now, each and every one of us can have our news and information when and where we want it. For me, it's right here in my pocket, on my iPhone, where I can get my Australian, my Wall Street Journal, The Times of London and my personalised stock quotes, any time I want."


 He said the media industry had made a huge leap after once relying on trucks and newsagents to deliver the news to readers. "The same opportunity for global growth is there for Australia, if we can make ourselves more nimble," Mr Murdoch said. 


Australia, he said, was on the cusp of becoming something rare and valuable in the new world: an egalitarian meritocracy, with more than a touch of libertarianism. To become more competitive, the nation needed to promote its democratic institutions and values, accept a diverse immigration population as a precious resource of talent, and thrive on "disruption" through trade, technology and free markets.


What you need to know about LinkedIn Intro: Security concerns

Posted by [email protected] on October 29, 2013 at 11:25 PM Comments comments (0)

by Cameron Edmond | 29 Oct 2013

Last week, LinkedIn unveiled its latest product, LinkedIn Intro. Intro is an iPhone app that establishes a connection with the user’s emails to insert LinkedIn information into all emails they receive to that address. For example, if the user was to receive an email from someone with a LinkedIn profile, Intro would insert a banner into that email with the sender’s LinkedIn details.

 

“Intro shows you LinkedIn profiles in your iPhone Mail app. We think that this provides professionals with a powerful new tool to help establish rapport, put faces to names, write the most effective emails and ultimately better at what they do,” Tara Commerford, head of communications Australia/NZ and Southeast Asia at LinkedIn said.

Industry experts, however, have flagged potential security issues with this product.

 

James Lyne, global head of security research at Sophos, described the app in a Forbes article as essentially saying “hack here” to malicious individuals.

 

Lyne explained that LinkedIn Intro acts as a middle-man between the user and email provider. This mirrors an “MITM” (man in the middle) attack that hackers use, meaning a compromise of the servers could be catastrophic.

 

LinkedIn addressed these concerns in a statement, revealing that all communications are encrypted. Lyne acknowledged this, but added that any break in the encryption could act as an entry point.

 

Full text - http/www.hcamag.com/hr-news/what-you-need-to-know-about-linkedin-intro-security-concerns-180899.aspx 

Twitter Founder Reveals Secret Formula for Getting Rich Online

Posted by [email protected] on October 1, 2013 at 8:25 PM Comments comments (0)

By Ryan Tate, Wired Magazine

 

Twitter founder Ev Williams has figured out the internet. In a recent speech to tech heads at the XOXO conference in Portland, Oregon, Wililams explains how to get rich from the internet - find something that’s tried and true, and to do it better. At a time when so many internet wantrepreneurs are running around Silicon Valley trying to do something no one else has ever done, It’s a speech that should serve as a signpost, a bit of much-needed direction for the Valley’s younger generation.

 

The bottom line, Williams said, is that the internet is “a giant machine designed to give people what they want.” It’s not a utopia. It’s not magical. It’s simply an engine of convenience. Those who can tune that engine well — who solve basic human problems with greater speed and simplicity than those who came before — will profit immensely. Those who lose sight of basic human needs — who want to give people the next great idea — will have problems.

http://www.wired.com/business/2013/09/ev-williams-xoxo/#!


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